AI Content Creation

Ai-Mee's content creation system does the heavy lifting for you. You tell Aimee what you need, and a team of AI specialists writes, reviews, and refines your content — all before it lands in your inbox for approval.

How It Works

When you ask for content, three things happen behind the scenes:

1. A content brief is built

Before writing a single word, Aimee pulls together everything relevant about your business:

  • Your brand voice rules (tone, terminology, audience, style)
  • Your past content for consistency
  • Any media assets you've uploaded (images, menus, documents)
  • Details from your client profile (website, industry, description)
  • Any campaign goals that are active

2. A specialised AI writer creates drafts

A dedicated content creator AI writes platform-specific versions of your post. Each platform gets content tailored to its format:

  • Instagram — Visual-first, punchy captions, relevant hashtags
  • LinkedIn — Professional tone, longer-form, industry-relevant context
  • Facebook — Conversational, shareable, community-focused
  • X / Twitter — Short, punchy, built for engagement
  • Email — Rich HTML layout with a clear subject line and body copy
  • Blog posts — Long-form, structured with headings and a clear narrative

3. A brand reviewer checks every draft

A second AI — acting as a brand quality reviewer — reads every draft and checks it against your brand rules. If something doesn't fit:

  • The writer is asked to revise (up to twice)
  • Only when the reviewer is satisfied does the draft move on to you

This means the content you see has already been checked for brand consistency before you read a single word.

How to Ask for Content

You can request content directly in Telegram by chatting with Aimee. Just describe what you need in plain English:

"Can you write a post about our new summer menu launching next Friday? I want something for Instagram and Facebook."

"We're running a 20% off promotion this weekend. Write a short email announcement and a LinkedIn post."

Aimee will ask a follow-up question if she needs clarification, then get to work.

You can also browse and manage all generated content in your dashboard.

Platforms Covered in One Request

When you ask for content, Aimee can create versions for multiple platforms at once. You don't need to ask separately for each one — just mention which platforms you want covered (or leave it to Aimee to decide based on your connected accounts).

When content is created, Ai-Mee automatically searches for relevant stock images (via Unsplash) to accompany each post. You'll see image suggestions alongside your draft content.

If you've uploaded your own brand images or assets, those will be prioritised over stock images where appropriate.

Editing and Regenerating

If a draft isn't quite right, you don't have to accept it. You can:

  • Request an edit — tell Aimee what to change ("make it more casual" or "remove the hashtags")
  • Regenerate — ask for a completely fresh take
  • Edit it yourself — make manual changes before approving

See the Post Approval page for the full workflow.